POLICE
collection is made for extremely curious, dynamic modern persons,
that prefer commodity and functionality.
Design makes possible wearing glasses in any occasion no matter is
it professional, casual, elegant or occasional environment. That's
why the characteristic of POLICE collection is extremely pointed out
by very harmonious lines combined with style that gives unique
quality. Paolo Maldini, captain of football team Milan, captain of
national team of Italy, has become an international star in last ten
years. Qualities of this champion are confirmed by choices that were
always part of his life style, like the choice of POLICE collection
of glasses that are always in, because modern and dynamic lines of
models follow freedom of youth. Due to these points of view Paolo
Maldini was chosen for a promoter of POLICE advertising campaign. Exclusive
right to use standards of lenses for sun glasses Attivaź belongs to
producer DIERRE - Gruppo De Rigo. DIERRE - Gruppo De Rigo puts
Attivaź lenses in all lines of sun glasses. Due to this exclusivity
you can have glasses with this standard only if you own sun glasses
from one of the lines of DIERRE
- Gruppo De Rigo.
Frames
for glasses of POLICE collection are also available in version of
correction frames. Market researches show that the clients are
informed about and interested in products that help their health,
that are used to slow down the process of ageing and prevent
difficulties. Consumers' trend is oriented towards natural and
ecological products, in order to satisfy such needs of the market
followed by modern and effective look, sun glasses must be sure and
useful way of protection. The alternative comes from nature. MELANIN!
a protective pigment that is contained in our skin and eyes. MELANIN
stops all UV beams and absorbs visible radiation - colours in the
spectre that are not pleasant for the eye. Concentration and
protective capacity of melanin that is contained in our eyes
decreases with age. At the age of 40 we use approximately 20 % of
active melanin, while at the age of 60 that percentage drops to
approximately 40 % of active melanin. Also with young people natural
melanin weakens during long exposure to sun considering holes in
ozone layer. ATTIVAź glass lenses with MELANIN are real solution
for protection of eyes with complete natural melanin.
Advantages that ATTIVAź glass lenses with melanin offer to user:
- They slow down ageing of skin and forming of wrinkles around eyes
- They protect your eyes from all difficulties that come out of sun
radiation
- They make possible natural sensation of colours without chromatic
changes
- No other kind of glasses on the market can today protect better
providing us at the same time commodity for the eyes and our natural
sensation of colour
- They reduce the effect of flash and eye fatigue
- They improve clearness and contrast of spectre of colours
